Fitnescity: Why Personalization Is the Future of Wellness

Fitnescity: Why Personalization Is the Future of Wellness

Over eighty percent of some of the most common and costly health conditions, such as type II diabetes and heart disease, could be prevented through lifestyle changes.
Wellness data —generated in many formats and from various sources— hold enormous promise for creating more personalized and effective lifestyle interventions. Data from an individual’s health and wellness tracking devices, self-reported measurements, family history and personal genome sequences could be used to make individualized recommendations.

Fitness Testing: How and Where to Get a Fitness Assessment?

A fitness test, also known as a fitness assessment, is comprised of a series of measurements that you can take to evaluate your overall fitness and wellness.

When you start a new fitness or diet program, it’s important to have a baseline of where you stand. In fact, the more information you have, the more likely you are to make better decisions when setting your goals and designing your program. Fitness assessments can help you track progress later on and see if you are on the right track.

I tried Fitnescity’s Wellness Score. Here’s What Happened

I tried Fitnescity’s Wellness Score. Here’s What Happened

As a fitness enthusiast with a nutrition degree, I usually consider myself ‘healthy,’ feeling fit, confident, and mentally well. I choose nutrient, dense, local, seasonal and organic foods, go to the gym at least four times a week and train vigorously. I walk everywhere in New York City and I often try out different diet and fitness trends. However, recently, I’ve been feeling physically and mentally off track. I haven’t been sleeping and eating well. I’ve been tired and stressed all the time. I couldn’t find the motivation and the time to exercise.


So I happened to take the Fitnescity Wellness Score two days ago. Here’s what I learned.

In the next 10 years, every fitness company will have a data scientist on staff

In the next 10 years, every fitness company will have a data scientist on staff

The rise of wearables, food tracking apps, connected scales and smart apparel are all examples of a new culture of wellness (1) (2). For consumers, being healthy does not just mean ‘not sick’. It is becoming more of a daily pursuit, and self-collected data is a big part of it. 

The greatest challenge for fitness companies will be to organize this new stream of information so that they can adapt to this cultural and societal phenomenon.

In a Millennial Workforce, Outdated Wellness Benefits Won’t Engage Talent.

In a Millennial Workforce, Outdated Wellness Benefits Won’t Engage Talent.

Millennials are tomorrow’s workforce. In about three years, they will form 50% of the work population. Millennials are swiftly entering the workforce, while incorporating their Millennial values, technology habits and health needs.

96% of Millennials say great healthcare benefits would be the most important factor when choosing between two companies with similar pay and responsibilities.

A Working Professional’s Guide to Biohacking

A Working Professional’s Guide to Biohacking

Achieving optimal performance at work is hard. You may have a lot of responsibilities and you might not always be in control of your schedule. You wake up early, work until late night. You have to travel, attend business meetings, set up dinners with your clients… You must make everyone around you pleased and reassured.

Your priority is to perform at your best, but what if you could optimize your overall wellness to improve productivity and optimize work performance?

Understanding the Metabolic Rate

Understanding the Metabolic Rate

Resting metabolic rate or RMR is the minimum number of calories you need to perform basic functions, such as maintaining heart rate and body heat, breathing and keeping up brain activity. You will need this minimum amount of energy each day, even if you are not moving around.

So RMR measures how many calories you burn at rest, doing nothing more than sitting all day.

Beginners Guide to A Keto Diet And Fat Loss

Beginners Guide to A Keto Diet And Fat Loss

Lately we have added another word in our daily vocabulary. “Keto,” or “ketogenic,” to describe our diets. We have been hearing, reading and talking about it. The diet that has developed in 1920’s to treat children with epilepsy, today, has been used by everyone who wants to fit into smaller pants and lose fat, but how many of us know what this pop word really means?

Keto is for both “ketosis,” the normal metabolic process in which the body burns fat for energy because it does not have enough glucose; and “ketones” a build-up of acids that is made in the same process.

Keto Diet, on the other hand, refers to a high fat, adequate protein, low-carb diet in which you turn your body into a fat-burning mechanism

What You Need to Know About Intermittent Fasting and Fat Loss

What You Need to Know About Intermittent Fasting and Fat Loss

Have you ever offered people food and kindly been rejected by them because they’re doing “Intermittent Fasting?” Fasting? Sounds almost intimidating. However, in this diet you don’t have to specify the foods you eat or starve yourself, you just have to choose an eating window. In other words, you will be limiting your eating to a certain number of hours every day.

Intermittent fasting (IF) focuses on when you eat, rather than on what to eat.


How the Health Club Industry Can Learn and Profit from the Self Tracking Movement

How the Health Club Industry Can Learn and Profit from the Self Tracking Movement

The rise of fitness- and health-tracking technologies over the last few years has shown that consumers are increasingly eager to learn more about their own health.

As this trend continues to grow, health clubs who not only embrace these technologies but also make them an integral part of their strategy will emerge as the winners.

How Fitness Celebrity Brandon Carter Maintains an Incredibly Low Body Fat Percentage

How Fitness Celebrity Brandon Carter Maintains an Incredibly Low Body Fat Percentage

One of our clients, Brandon Carter​, had an incredibly low body-fat result on his recent DEXA scan. In fact, we were shocked because it was one of the lowest we've ever seen!

Ever wonder how fitness celebrities like Brandon stay lean year round? We interviewed him about his 20+ year fitness journey to find out what it takes to maintain such low-body fat levels year round.

Hint: it takes a lot of experimentation and tracking. "The only thing that works for everyone, is to actually start tracking and measuring things." 

New: Announcing The Fitnescity Nutrition Consultation

New: Announcing The Fitnescity Nutrition Consultation

The 30-minute consultation is led by a Clinical Dietitian from The Mount Sinai Hospital - clinical research team in New York.
The consultation is based on a thorough analysis of your current health and nutrition profile and your goals. The staff will analyze your food log using a proprietary, research-approved nutrition analysis software. The staff will also review your lifestyle data based on easy-to use electronic questionnaires.